Flickerfest & Specsavers TVC Competition 2027 Call for Entries
Submit Your ‘Should’ve gone to Specsavers’ Short Film for Your Chance to Win up to $70k of a $150k prize pool – Entry is Free!
You know the ads. They’re the iconic Specsavers commercials featuring people caught in hilarious moments of sight error, prompting people to get their eyes tested. There’s the dad casting a line with his boat keys attached instead of a fishing lure. Or the lifeguard rescuing a baby seal from the surf.
These ads have been gracing Australian screens for over 16 years, and ‘Should’ve gone to Specsavers’ has become part of our national vernacular. Specsavers are continuing their partnership with Flickerfest in 2027 to give filmmakers across the country the amazing opportunity to shine and showcase their creativity.
We’re on the lookout for talented creatives to deliver their own completed 30 second Should’ve gone to Specsavers short film that leaves a lasting impression. So, grab a team and a camera and submit your own Should’ve film that delivers an entertaining, light-hearted sight gag, with “Should’ve gone to Specsavers” as the punchline and become part of the brand’s legacy.
Following a rigorous review process of all the entries, we’ll announce five finalists who will all be showcased at Flickerfest’s prestigious Bondi event and awarded $20k in prize money for their efforts. We will then throw it to the public and ask them to vote on their favourite to determine which of our five finalists is the major prize winner with a further $50k up for grabs! All finalists may have the opportunity to be showcased on the national stage via paid media for the duration of 2027 and beyond. It’s an incredible opportunity to shine on a national stage, showcase your skills and win up to $70k of a $150k prize pool.
What are the production considerations?
The film needs to be written, filmed and produced by you & your team. The sky’s the limit when it comes to how creative your film can be. Each film must include our templated 6 second end frame to end your film, (within the 30 seconds). This will feature the required Should’ve gone to Specsavers tagline and the Specsavers and Flickerfest logos. (download end frame here: Specsavers green background .mp4 | .mov or transparent background .mov).
Entry is free and open to Australian residents only – So be quick get your idea together with your team and get filming!
Have a read of the Competition Creative Brief and Terms & Conditions and apply today via our Specsavers TVC Competition category on FilmFreeway.
If you are under 18 and would like to enter the competition your guardian must download, complete and sign this entry consent form here ensuring that they have read and understand the terms and conditions of entry. This signed consent form must be uploaded with your entry submission on FilmFreeway.
Entries close: Wednesday 18th November 2026, 7pm AEDT (midnight 17th November PST)
*Entrants will need to include: A completed 30 sec TVC including the Specsavers end frame at the tail.
Any questions regarding the competition please see our FAQs guide and feel free to email: [email protected]
